Shenyang Chemical: Star Tower
Having been honored with the Chinese well-known trademark for its Star Tower brand, Shenyang Chemical Co, Ltd has received a prize worth 500,000 yuan from Liaoning provincial government and 3 million yuan from Shenyang municipal government. The Star Tower brand was established in January 1954. It is still being used to this day. In recent years, the company has utilized development opportunities to boost Northeast China’s traditional industrial bases. It has given priority to the implementation of its brand strategy as a means to improve core competitiveness. It has also been engaged in market growth, cultivating and promoting its trademark, improving its main products, and making the Star Tower brand more popular and reliable among clients.
Hebei Shenghua: Shenghua brand
Hebei Shenghua Chemical Industry Co, Ltd has made a historical breakthrough in its brand strategy by having the Shenghua brand identified as a Chinese well-known trademark. Established in 1970, the company has strictly followed well-established quality policies and edged into markets in more than 10 provinces with credible products that are trusted by clients. According to its development objectives, the company has decided to use its brand to facilitate business expansion. It has established a complete quality guarantee system, and has passed the management system authentication process, professional health security and environment protection.
Jiangsu Anpon: Anpon brand and logo
Jiangsu Anpon Electrochemical Co. Ltd. has recently seen its ANPON trademark and logo identified as Chinese well-known trademark. The company has invested heavily in manpower and materials on brand construction. It has set up an online real-time client service system, opened up a network e-commerce platform, intensified cooperation with the national agricultural technology center and provincial and municipal plant protection organs, and held more than 1,000 pesticide promotion activities. With all these efforts, it has made its brand deeply rooted among the people.