TGI Vice-President of Purchasing Steven Chu paid a visit to Yellowsea on June 29. Both sides conducted negotiations on cooperation in selling Yellowsea tires.
The company welcomed Steven Chu’s visit, and both parties gave an introduction of each other’s major advantages and current market situations. They also discussed how to improve Yellowsea’s brand image in Central, South and North America and improve its market share. They also elaborated on strategies for developing users. At the same time, both sides exchanged views on product R&D and upgrade, market promotion, and how to maximize production efficiency. The guests took a look at the company’s production line, and had a better understanding of the company’s business performance, equipment, production capacity, and after-sales service. Steven Chu spoke highly of the company’s field management, continuous improvement, process management and control, and quality improvement. He expressed his interest in establishing a long-term strategic partnership with Yellowsea to achieve win-win cooperation.
US-based TGI is the fifth largest tire buyer worldwide and the biggest tire exporter in Miami. Its parent company has 250,000 trucks and is the biggest truck leasing company with the biggest tow truck plant in the US. Annual tire purchases of the company in China are steady at $65 million at present, with approximately $35 million in TBR, which is about 100 containers per month.